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Unlock the Other Side of the Internet
Predata is the only web-based platform that quantifies shifts in online attention – how audiences research and consume information – to provide a more complete picture of the geopolitical landscape.
The Predata platform enables government and commercial organizations to incorporate insights from an often overlooked dataset into their strategy and operations.
Innovative Solutions – 2
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How It Works
In an age of infinite content, measuring the finite distribution of human attention tells the real story. With Predata, you can unlock this other piece of the internet, obtaining previously inaccessible insights into the current and historical shape of online attention.
By observing changes in online behavior, Predata provides early indicators of shifting perceptions that often precede offline action.
“However this misinformation is getting out, it’s changing the way that information is being consumed. Audiences are engaging with these narratives and that’s what we’re able to measure using our analytics.”— Predata featured on CNBC’s Closing Bell
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